Making the move from machine builder to technology company has been a natural progression for the newly rebranded Jendamark India – and one that will have huge implications for its global customers.

That’s the message from Himanshu Jadhav, who has taken the helm as chief executive offi cer and director of the new-look entity, previously known as Jendamark Techcellency.

By aligning more closely with Jendamark’s international head office in South Africa, Jadhav says, Jendamark India will be able to bring the latest solutions and technological advancements to its Asian customers.

“We are looking to move towards value creation for our customers by bringing new systems, new innovations and something new which does not exist in the current market.

“Previously, India was focused only on manufacturing. With access to this broader global offering, operating with the same vision and focus as Jendamark SA just makes much more sense.

“With this restructuring, we have re-aligned our business to focus more on automation and Industry 4.0-driven digital technology.”

Jadhav makes it clear that the Pune and Port Elizabeth plants will continue to operate in a unified manner, combining their strengths to deliver turnkey assembly facilities, but that Jendamark India’s particular understanding of the local manufacturing sector will allow it to make a unique contribution on the subcontinent.

“We will introduce our special blend and way of doing things, and gradually take more responsibility in shared customer projects. There is a lot to share and learn between the companies,” he says.

As far as the implications for customers are concerned, Jadhav says he believes they will be the biggest
beneficiaries of this positive development.

“There will be investments made in the near future in specific areas for technological advancements.
Knowledge transfer will be smoother, with our research and development team working on specific solutions needed by Indian customers,” he says.

Jendamark Automation’s operations director Siegfried Lokotsch remains in his role as chairman of the board of Jendamark India.

“The Jendamark name has always represented the highest standards in automation technology and service to the global automotive industry. We are proud of the tremendous strides Jendamark India has made since the start of our association five years ago and we are excited to continue growing in service of the booming Indian manufacturing sector,” adds Lokotsch.